Digital Billboard in Hull, East Yorkshire

Benefits of Digital Billboard Advertising:

Target Specific Areas

Digital billboards are a relatively new addition to the local marketing mix and sit alongside existing standard billboards. All digital billboards are located in areas where there are high volumes of vehicle traffic and footfall, meaning thousands of people will see your message everyday.

Work 24 Hours a Day!

Digital billboards run 24 hours a day, 7 days a week. Their size and location mean you cannot fail to notice one, regardless of the time of day.

Billboards have an average ‘dwell time’ of 8 seconds.


95% of the top 100 advertisers in the country use billboards as part of any campaign they run.

They are also now a major part of many local advertisers campaigns.

Get Results

A visually creative design will get you noticed, regardless the time of day. Combine this striking visual with a simple call to action and you will not only increase awareness of your message, you also will drive traffic to your website and increase enquiries.

Get your advertising message seen 24 hours a day with a digital billboard campaign in Hull.

Get your advertising message seen 24 hours a day with a digital billboard campaign in Hull.

Digital billboards (D48’s) are a great way for a business to really get noticed…..24 hours a day!

You have all the benefits of a traditional billboard:

  • Large advertising space of approximately 6 x 3 metres
  • High profile locations that have large volumes of traffic passing by

But as it is digital, the board is designed to light up as darkness falls so your message is seen across the whole 24 hour period. This means your advertising spend is working harder than ever before.

In Hull, there are already several digital billboards across the city, but we know there will be more in the near future as more locations are developed.

The current locations are as follows:

  • Anlaby Road, Hull HU3 6SX (next to McDonalds)
  • Cleveland Street, Hull HU8 7BE (near Spiders Nightclub)
  • Spring Bank Hull HU3 1QH (facing traffic from Beverley Rd)
  • Cleveland Street, Profile Business Park, Hull HU 8 8AZ
  • 117 Witham, A165, Hull
  • 443-449 Hedon Road, Hull
  • The Phoenix Panel on A63**

**This is a non-standard sized digital billboard on the A63 near Daltry St. It is double sided and can be seen by traffic going in and out on the A63

For information on how a digital billboard campaign would work for you, contact us TODAY!

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What do you get with a digital billboard campaign?

A D48 will have several advertisers running at the same time. Each advertiser receives 1 x 10 second play before rotating to the next advertiser. The rotations available depend on the media operator.

The digital billboards allow advertisers to run different levels of campaign to fit different budgets and reasons for advertising.

You can have a campaign where your advert rotates:

  • 1 x 10 second play every 1 minute,
  • 1 x 10 second play every 2 minutes
  • 1 x 10 second play every 5 minutes.
  • You can have a campaign that lasts anything between 2 and 52 weeks, giving maximum flexibility to suit all budgets and campaigns.

One other benefit with using D48’s is you can run multiple adverts in rotation and also change your advert during your campaign…..all included within the campaign cost. This gives real flexibility to any campaign.

For details on how you can advertise on any of these digital screens, contact us TODAY



billboard advertising
D48 Springbank, Hull




Lincoln UTC

 We put forward suggestions including a 3, 6 and 12 month campaign. The UTC came back and booked the 3 month option. They expressed a desire to run their campaign on the board that you see when driving from Tritton Road towards High Street.


Sinple Treats – Lincoln

Sinple Treats were an on-line luxury desserts business providing a home delivery service aswell as collections from their premises at Exchange Road in Lincoln.


Motor Source Group

We discussed the benefits of both bus and digital billboard advertising and how both would work really well alongside the radio campaign. The client decided they only wanted to go with billboards.

"Thank you very much, overall the experience has been first class and I look forward to a long working relationship and business growth for both"

Adam Parnell, Sinple Treats Lincoln