SOUND & VISION

BUS | BILLBOARD | TV & AUDIO

CG Advertising specialise in bespoke and effective advertising campaigns for Bus, Billboard, TV & Audio.

All successful companies get noticed.

  • People know and trust the brand…..
  • Peopleknow about their products and services….
  • People know about their offers….

When people know this, then there is a good chance they will use them. If they use them and they like what they get, they will use them again…..and again…..and recommend them.

This is when people go from being just a customer, to being a loyal customer.

But first, they have to know about a company!

This is where regular advertising on bus, billboards, TV and in audio campaigns come in.

So why choose bus, billboard, TV and audio advertising?

All four of these media options reach potential customers during their normal daily lives. They listen to the audio at home, in the car, at work and also hear it in other people’s shops and offices via commercial radio, podcasts and other audio options.

As they travel around, they will see buses either in front of them or going past them. They will see billboards located in strategic positions around towns and cities.

Watching TV is still an important part of people's lives, even though how we do this has changed.

The point of reaching people during their normal daily lives, is that they tend to do the same routine most days. This means they will see and hear advertising messages on a daily basis.

If you advertise on one or all of these options, then people will see and hear YOUR advertising message daily.

This is when your Company starts to get noticed…….!

To find out how your company can get noticed, contact CG Advertising TODAY

North Lincolnshire Council - Theatres bus Lower Rear campaign

BUS ADVERTISING

Highly visual and mobile 

A highly visual and mobile advert that works fantastically well in conjunction with other media, particularly radio. It is one of the most cost-effective ways to promote your business as you book a campaign of multiple buses in 4 week blocks. This brings the price in line with local newspapers and on many occasions is better than local radio.

Lincolnshire Show 2022 - image May 2022 in Lincoln - 2

BILLBOARD ADVERTISING

‘95 of the top 100 advertisers in the UK use outdoor advertising

This highly creative and visual medium is one of the fastest growing forms of advertising in the Country with popularity high among National, regional and local advertisers. In fact 95 of the top 100 advertisers in the UK use outdoor advertising as part of their mix.

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TV ADVERTISING

The power of both the visual and audio

For many TV is the ultimate way to advertise as you get the power of both the visual and audio mediums.

However, the multitude of traditional and digital channels now available gives a huge amount of choice to the viewer. This fragmentation of the viewing audience means the advertiser needs to be much more specific and creative in how they reach their target market.

We can help you decide which form of TV advertising is right for you.

Radio Advertising

AUDIO ADVERTISING

Creative, relevant and memorable

Audio plays a vital, if somewhat unsung, role in people’s lives. Whether you like music or speech, there is an audio option for just about everyone. For many people, their choice of radio station is with them throughout the day. For others podcasts are their choice of entertainment.

Whatever your choice of audio, if it takes advertising, we can put your company in their ears.

" With Chris’s wealth of knowledge he was able to secure a number of opportunities for my company that included radio and billboards. As a result of the campaign we have seen a significant increase of traffic onto our website and more importantly we seen a much higher level of new customers since the advertising started, so clearly it is working!"

Peter Frohmaier - Managing Director, S & P Garages Ltd, Lincoln

CASE STUDIES

SOME OF OUR HAPPY CLIENTS

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Humberside Police

We were approached by the Communications Team for Humberside Police to help promote the launch of Operation Shield in late October 2023. Op Shield is an ongoing major initiative by Humberside Police targeting crime in the local communities across East Yorkshire and Northern Lincolnshire. 

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Food Hub

We were approached and given the brief to help launch the Food Hub brand in Nottingham and Mansfield and to encourage downloads of the app. We put forward a selection of options, including digital billboards, bus, Adshel Live and radio advertising in Mansfield and bus, tram and digital billboard advertising in Nottingham. 

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Zzoomm Plc

Zzoomm are operating in several towns, but we initially looked at billboard options in Crewe and Hereford. These were towns where they were currently on sale. The campaign will help the local sales team promote the brand and generate enquiries to the people of these towns.