Billboard Advertising in Mansfield
Benefits of Billboard Advertising:
Target Specific Areas
Billboards are located in areas where there are high volumes of vehicle traffic and footfall. This includes cities, towns and busy commuter routes.
Consequently, this means thousands of people will see your message everyday.
Work 24 Hours a Day!
You cannot switch off a billboard. Also their size and location mean you cannot fail to notice one, regardless of the time of day.
Billboards have an average ‘dwell time’ of 8 seconds.
Successful
95% of the top 100 advertisers in the country use billboards as part of any campaign they run.
If it’s right for them, it’s right for your business too!
Get Results
A visually creative design will get you noticed. Combine this with a simple call to action and you will increase awareness of your message. This will drive traffic to your website and increase enquiries.
Get your advertising message seen with a Billboard campaign in Mansfield.
Billboards are a great way for business to really get noticed!
The standard 48 sheet billboard is approximately 3 metres high and 6 metres wide, and is positioned several feet above ground-level. This means your message really will stand out from the crowd!
Billboards are located in high volume locations. These include by busy roadsides and in town and city centres. This means there is a billboard option for every target market.
Regardless the size of business or budget, advertisers want ways to effectively reach their preferred customer.
Billboard advertising does this for them!
For more information on how a campaign would work for you, contact us TODAY!
Billboard Advertising in Mansfield
There are various sizes of billboard advertising in Mansfield. These range from the 4, 5 or 6 sheets upto the larger 48 sheet option. There are also now several digital billboards in the Mansfield and Pleasley areas.
6 sheet billboard advertising in Mansfield
6 sheets are located by busy roads providing maximum visibility to both drivers and pedestrians. Other key locations include high streets and busy town centres.
Each location delivers a high frequency, commercial message. The board will target people who regularly take the same route to work, shopping or socialising
There are many locations across Mansfield, Sutton in Ashfield and Kirkby in Ashfield.
Locations include:
- High Streets
- Shopping Centres
- Supermarkets
- Cinemas
- Train station
- Bus station
48 sheets billboard advertising in Mansfield
Large format boards deliver a commercial message 24 hours a day, 7 days a week.
Each billboard is approximately 3 metres high and 6 metres wide which makes them unavoidable!.
Sites are usually located on the busiest routes to maximise their visibility and the ‘opportunities to see’ (OTS).
In the Mansfield area these include:
- Stockwell Gate – new digital sites at the junction with the A38 Sutton Road
- Quaker Way, behind the Four Seasons Shopping Centre
- Chesterfield Road South
- Woodhouse Road (A60) by the Embankment
- Mansfield Road, Sutton in Ashfield
- Kirklington Road, Rainworth
The price of a campaign is dictated by the format used and the location of the board. Digital billboards are sold on the number of guaranteed plays you buy. There are many different options for these.
With standard paste on billboards, you buy these in multiples of 2 weeks.
The rule of thumb is the higher the quality of board, the more per 2 week booking it will cost.
Whatever options you choose, you will get an extremely effective and cost-effective advertising campaign.
For details of cost on any of the billboards in the Mansfield area, contact us today.
FREE GUIDE TO
BILLBOARD ADVERTISNG
How long can you can advertise
Campaign lengths are based on multiples of 2 weeks. However the billboard poster will have a life-span of approximately 4 to 6 weeks before it starts to look weathered (depending on weather conditions).
Therefore, why not book your billboard for 4 to 6 weeks! This makes your campaign both more effective and cost-effective.
You should use multiple weeks and multiple sites to maximise your particular message. However, you can use individual billboards very tactically if they are based in the right location.
The Stockwell Gate billboards are a great example of this. High volumes of traffic across the whole day mean each billboard will be seen on multiple occasions.
The key factor with billboard advertising is availability. With billboards being so high profile, demand for them is high and availability is therefore at a premium.
It is highly recommended that you plan well ahead to ensure you get the locations you require and your campaign deserves.
To find out more about billboard advertising in Mansfield and Nottinghamshire, contact CG Advertising TODAY
CASE STUDIES
SOME OF OUR HAPPY CLIENTS
BFS Accountants Ltd
we put forward a brand new D48 operated by Alight Media that had just recently gone live on Ratcliffe Gate in the town. We had some favourable rates with Alight already secured and put forward both a 4 week and a 3 month option.
Vision West Nottinghamshire College
The first campaign ran for 4 weeks on the two D48’s located on the junction of the A38 and Rosemary Street at Stockwell Gate.
Motor Source Group
We discussed the benefits of both bus and digital billboard advertising and how both would work really well alongside the radio campaign. The client decided they only wanted to go with billboards.
The College has worked with Chris on many campaigns over recent years including billboard, bus and radio and have been very happy with the work carried out on our behalf. Chris is quick to identify opportunities and respond to our needs. We look forward to continuing this working relationship in the coming years and highly recommend CG Advertising.
Stephanie Hoult - Student Services Manager, West Nottinghamshire College Mansfield