Why more businesses are calling us — and not a big agency

There’s a reason why clients who work with CG Advertising tend to come back. It’s not just the results, it’s the way it feels to work with someone who genuinely cares about your campaign.

Booking an advertising campaign can feel daunting. Where do you even start? Which formats are right for your business? What does it all cost? And who’s will look after you once you’ve signed on the dotted line?

If you’ve ever dealt with a large agency, you’ll know the frustration, you speak to one person, but the work gets handed to another, and before long you’re three levels deep in a chain of people who’ve never actually met your business. That’s not how we do things at CG Advertising.

“When you call us, you get Chris or Shuna. Not a call centre. Not a ticketing system. Just someone who knows the industry inside out and is ready to help you make the right call.”

We know our patch

CG Advertising specialises in out-of-home and broadcast media. Or in simple terms, bus advertising, billboards, TV, and radio. We don’t try to be all things to all people. We focus on the formats that get brands noticed in the real world, in real locations, by real people.

That focus means we’ve built genuine relationships with media owners and suppliers across the UK. We know which sites perform and deliver, and where your budget will work hardest.

Our core formats include:

Bus advertising: Streetliners and Lower Rear panels

Billboards: Classic paper and digital versions

TV: traditional linear broadcast and targeted, addressable TV

Audio: digital & traditional radio, Spotify, podcasts

Small agency, big reach

Being a small, focused agency doesn’t mean limited options. It means every campaign gets the proper attention it needs. Clients are not a line item in a spreadsheet, but one we want to get results for.

Whether you’re a local business looking to build awareness in your town and local area, or a larger regional or national brand targeting specific regions, we can put together a media plan that fits your budget and your ambitions. We work across all sectors, including retail, leisure, hospitality, education, recruitment, NHS, motor, and professional services. This means we understand the pressures and goals that come with each.

Straightforward proposals. No hard sell.

We believe you should know exactly what you’re getting before you commit to anything. Every proposal is based on the brief we have discussed and agreed with you. The proposal includes specific locations, rotation frequencies, campaign durations, and costs with VAT shown so there are no surprises.

Where possible, we’ll always give you options. These will include different formats, different price points, and we’re happy to talk you through the thinking. We’re not here to push the most expensive package. We’re here to find the one that actually works for you for that specific campaign.

Ready when you are

If you’ve been thinking about outdoor or broadcast advertising, or you’ve tried it before and felt let down by the process, give us a call, we’d love to have a conversation. No obligation, no jargon, just a straight chat about what might work for your business.

Get in touch with Chris or Shuna at CG Advertising and let’s see what we can do.

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